Blogging is one way of building your email marketing lists for your B2B email marketing campaign.  A blog is a platform where bloggers write about any topic that they are comfortable with, except those explicitly prohibited by the hosting company. How can you use blogging to build your email marketing lists?   Here are simple [...]

Continue reading about List Building Strategy 3: How to Use Blogging to Build Your Email Marketing Lists for Your B2B Email Marketing Campaign

kenny on February 1st, 2012

Establish yourself as a trusted expert. People search online for information and will look to you, as a subject matter expert, to provide it to them. Every week (or whatever schedule works) provides an opportunity to build on this, while reinforcing your brand. Build a relationship with the people on your list. It’s common knowledge [...]

Continue reading about Top 10 Reasons to Have an Ezine

kenny on January 26th, 2012

Email marketing can be profitable for any business, no matter what kind of product or service you offer. It is significantly cheaper than other advertising methods and, if done right, helps build loyalty and trust with customers. As a result, you generate more sales and more profits! The foundation for successful email marketing is a [...]

Continue reading about Top 15 Ways to Build Your Subscriber List